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SKOMA Digital

How We Use ScoreApp to Generate High-Quality Leads with Engaging Quizzes

How We Use ScoreApp to Generate High-Quality Leads with Engaging Quizzes In the crowded world of digital marketing, it’s harder than ever to capture the attention of your target audience. And even when you do, it’s a challenge to convert that attention into high-quality leads. In our work with clients, we’ve found that one of […]

How We Use HubSpot to Unify Marketing, Sales, and Service into a Single Growth Engine

How We Use HubSpot to Unify Marketing, Sales, and Service into a Single Growth Engine For any business that is serious about growth, alignment is everything. You need your marketing, sales, and service teams to be working together, sharing data, and providing a seamless customer experience. In our work with clients, we often find that […]

How We Use Hellobar to Convert Website Visitors into Leads and Customers

How We Use Hellobar to Convert Website Visitors into Leads and Customers Your website is your most valuable digital asset, but are you doing enough to convert your visitors into leads and customers? In our work with clients, we often find that businesses are leaving a lot of money on the table by not having […]

How We Use Stamped to Build Trust and Drive Sales with Customer Reviews

How We Use Stamped to Build Trust and Drive Sales with Customer Reviews In the world of eCommerce, trust is everything. And one of the most powerful ways to build trust with potential customers is by showcasing authentic reviews and user-generated content (UGC) from your existing customers. In our work with eCommerce clients, we often […]

How MeetGeek Unlocks the Hidden Value in Your Business Conversations

How MeetGeek Unlocks the Hidden Value in Your Business Conversations In today’s fast-paced business world, we spend a huge amount of time in meetings. But how much of the value from those conversations is actually captured and put to use? In our work with clients, we often find that valuable insights, action items, and decisions […]

How We Use TextLine to Open Up a New Channel for Customer Communication

How We Use TextLine to Open Up a New Channel for Customer Communication In today’s mobile-first world, your customers are more likely to be on their phones than on their computers. And when they’re on their phones, they’re more likely to be texting than they are to be checking their email. In our work with […]

How We Use Promo.com to Create High-Quality Video Ads (Without a Film Crew)

How We Use Promo.com to Create High-Quality Video Ads (Without a Film Crew) Video is one of the most powerful and engaging formats for advertising, but it can also be one of the most expensive and time-consuming to produce. In our work with clients, we often find that businesses are hesitant to invest in video […]

The gentlemen’s agreement that netted 210,000 subscribers. [Steal this play.]

Stop begging for engagement: build a subscriber contract that increases revenue and reduces wasted spend Digital marketing diaries: the fastest growth I see is rarely from louder marketing, it comes from tightening the value exchange your customer already believes in. Commercially, this matters right now because attention is more expensive, trust is harder to earn, […]

Beyond Pageviews: How We Use KissMetrics to Understand the Customer Journey

Beyond Pageviews: How We Use KissMetrics to Understand the Customer Journey In the world of digital analytics, it’s easy to get lost in a sea of data. Pageviews, sessions, bounce rate—these metrics are interesting, but they don’t tell you the full story. They tell you *what* is happening on your website, but they don’t tell […]